Pancake lovers everywhere can settle down now! Your beloved iHOP will be remaining iHOP. The company spoke out yesterday stating the whole IHOb name change was just a publicity stunt! and a mighty good one might we add.
IHOP's official statement went a little something like this.
"We’re giving away 60¢ short stacks on July 17 from 7a-7p for
IHOP’s 60th birthday. That’s right, IHOP! We’d never turn our back on pancakes (except for that time we faked it to promote our new burgers)"
Some fans of the PANCAKES are losing their minds right now about the dirty trick while others are taking the stunt and rolling with it as a joke.
We were always IHOP, we just had some burgers to bromote— IHOP (@IHOP) July 9, 2018
The blan was to get beople talking about our new burgers. And it worked. Look at us, two silly pancakes talkin’ about burgers.— IHOP (@IHOP) July 9, 2018
How do you feel about the name change that had the whole country in fumes for weeks? On a scale for great marketing, we give it a 10! How about you?